NIPR names Customs helmsman, others members of Nigeria Reputation Management Group

NIPR names Customs helmsman, other members of Nigeria Reputation Management Group

President of the Nigeria Institute of Public Relations (NIPR), Ike Neliaku, has inaugurated the Nigeria Reputation Management Group (NRMG) headed by Comptroller-General of the Nigeria Customs Service, Bashir Adewale Adeniyi.
In his remarks, the NIPR President affirmed that the combination of the 23 members will mark a significant step towards redefining and fortifying Nigeria’s image on the global scene.
“Borne out of a commitment to enhancing Nigeria’s reputation, the NRMG has a multifaceted mandate. In addition to developing sustainable strategies and operational modalities, the group is tasked with identifying critical national assets and wielding influence over Nigeria’s reputation,” Neliaku said.
Neliaku disclosed that the group will take charge of reconvening the yearly Nigeria Reputation Summit starting in 2024, establishing it as a world-class flagship event of the NIPR.

 The NRMG is also entrusted with recommending viable structures for the proposed Nigeria Reputation Trust Fund, a financial instrument aimed at bolstering initiatives dedicated to enhancing the country’s reputation on the global stage.
Outlining the pivotal responsibilities of the group, Neliaku emphasized that beyond advising the NIPR Council on matters of national reputation, the group is mandated to curate pertinent content on Nigeria’s reputation.

 This reservoir of information will be strategically deployed, aligning with the NRMG initiative. Additionally, the group will undertake assignments designed to attract professional, reputational, and financial value to the Institute.
The 23-member group comprises a constellation of accomplished figures, including Ambassador Zubairu Dada, former Foreign Minister of State; Yomi Badejo, President of the African Public Relations Association (APRA) and Professor Kate Omenugha, a Public Relations luminary, who served as a Commissioner for Education in Anambra State.